DovetailConnect Blog

Daily Dovetail Links 2007-05-25

May 25, 2007

Dovetail Software Blogs: Identify the Stakeholders

“Maybe there’s a law of waterfall development that says that only stakeholders stay dry, and the powerless get drenched. IT departments have to become full and equal stakeholders in the development of their organization, rather than consultants removed from the decision-making process, just in case that law is true.”

Tuning In Customers at the BBC

“The BBC is building a customer information database to help it compete with commercial rivals should the license fee be scrapped. Because of its public funding model, the corporation has traditionally lagged behind rivals such as Sky and ITV in compiling customer data. However, the growth of interactive platforms such as video-on-demand, mobile TV and digital stations is generating more viewer data than ever before. In the next two years, the BBC wants to deploy CRM software to enable it to deliver targeted content across its different platforms.”

Embedding Silverlight Videos in Community Server

“If you are running a blog using Community Server and have been looking at the Silverlight player for playing videos, this could be of interest. I wanted a way where I could take a regular WMV file, encode it for the web, and embed it in one of my blog posts – the result was the embedded video in the last post. For those interested, this is how I did it:”

Garlik applies Semantic technology to consumer data

“One of the most exciting developments at this year’s Semantic Technology Conference is the blossoming of new and robust startups that are using Semantic Web concepts as the foundation for their business.

“There didn’t seem to be companies taking a very strong consumer position in that space. There were a lot of companies that were collecting your information and selling it to other companies, but not many saying, ‘We’re out here to protect consumer identities.’ So we took that position deliberately but also approached it from the position of protection and promotion—that there would be some information you want to protect and other information about yourself that you want to promote.”

IT spending: March ‘air pocket’ or something worse?

“Now this March blip has surfaced in many quarters and has been mentioned by numerous technology vendors. Unfortunately, we won’t know whether March was a fluke or something worse until companies report earnings again in July.”

Siebel 2.0: The end of Salesforce.com

“Salesforce.com is the next Siebel, the next CRM has-been, the next low-priced software buyout opportunity, unless somehow the company gets sold before its stock begins to tank or it engineers a remarkable turnaround from its current moribund strategy. It may take a couple of years, and there may be some big blockbuster announcements and a couple of good quarters in the interim, but it’s gonna happen, and it’s gonna be ugly.”

Annus Mirabilis

“In 2007, Salesforce.com broke the connection between its on-demand CRM service and its application development tools to focus on application development and deployment for the software industry at large. Moreover, the company had the good sense to ensure that it was not simply delivering a new technology to the market. Importantly, it actually built an infrastructure that included a way for third parties to become involved in active development, a marketplace for them to sell and deliver their wares, and later on a mechanism for capturing revenue that parallels the conventional software industry in all important details.”

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